Magicline. The Sport Alliance Company
Germany’s largest cloud-based management software for gyms, studios and sports facilities.
Magicline is a member of the Sport Alliance Group, a leader in providing IT solutions for Europe’s fitness industry. For many years the Sport Alliance Group has successfully helped fitness clubs to digitize business processes. Their client portfolio ranges from large fitness networks to smaller facilities. The dedicated solution provided by Magicline is a management software for gyms and sports facilities that covers the following areas:
- User management
- Payment management
- Contract servicing
- Monitoring and supporting training programs
- Class schedule and availability of trainers
- A plan for the availability of space in the gym
- Managing supplies to the gym (equipment, supplements, etc.)
- Customer flow monitoring
- Analytics and statistics
The Magicline team was about to implement their digital platform in the Sport Alliance Group network. To meet the time requirements and successfully deliver the project, they expanded both the back-end and front-end teams. The optimal solution to grow the teams was a trusted technology partner that provides the engineers specialized in React and Java and experienced working on complex IT systems of high data throughput. That is where the cooperation with Applandelo started.
How we did it
At Applandeo, we quickly kicked off preparations and started work on the project at full speed. Within five weeks, we built two complete teams, the back-end and the front-end one. Our technical teams, together with the Magicline engineers, worked on selected modules of the platform, supporting various divisions:
The Payment APIs & Cash Register
Creating a third party Payment API integrations and cash register, which gives clients possibilities to collect and maintain payment flow in a different manner – digital and cash.
Booking & Training
Building end-users’ applications, such as NoxWeb and NoxApp, that enable users to sign up for classes, make payments and edit their data. The fitness studios could also publish news and send notifications.
Employees & Studio
Building ‘Customer Care’, a tool dedicated to coaches and staff to better monitor customers’ situation at the gym or fitness studio. The app was built from scratch.
Leads & Sales
Focusing on sales functionalities and acquiring new customers. The project included creating the sales tool, the additional app, to sell tickets on the spot at the gym or the fitness studio.
Communication & relation
Developing the platform’s modules that served the legal representation associated matters and the proper data processes.
The infrastructure provided by Magicline digitizes Europe’s fitness industry with the usage by over 4,056 studios and 3,424,250 studio members throughout Europe. It is the largest cloud-based management software for gyms, studios, and sports facilities in Germany.
What stood behind the successful implementation of the project on our side was quickly adapting to the requirements and the client’s dedicated project teams, smooth communication, and timely deliveries.
Applandeo established a long-term technology partnership with Magicline and we are continually supporting the platform’s development.
Find us on Clutch
Don’t just take our word for it, take a look at our profile on the world’s largest B2B reviews site Clutch to see what others are saying about us and how we work. Our attention to detail and highly effective project management has ensured business success for our partners and happy clients.
Get started with us
Looking for a partner that will work with you to create a great product? Fill in the form below and we’ll walk you through the process. Our developers will do more than just write code, but will also work with you to find the best business solutions to your specific needs. Let’s build something great together.Drop a message